I have compiled six powerful lessons that our team has recently gleaned from Benjamin Franklin and are applying to our online engagement strategy. Yep, that’s right! The Benjamin Franklin– Father of Electricity, inventor, ambassador, efficiency enthusiast and really cool guy. Oh alright! His face is on the one hundred dollar bill and it’s “all about the Benjamins”. Whatever. Here’s what we’ve learned.
1. It’s never too late to start something new with conviction and courage.
At 42, Franklin retired from the printing press business and pursued science wholeheartedly. Sure, it was the Age of Enlightenment, but Franklin stepped into uncharted territories with no formal training or experience. His pursuit was driven by a passion to learn. Our brand is being built on the foundation of our collective experiences across the industries of marketing, web development and consumer engagement, but we are distinguished only by a commitment to constantly learn as we go…
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