Supporting the Bridal Business Industry

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Eternal Treasures

by Jo Ann M. Grant, wedding & event architect, Apropos Creations

“A well-tied tie is the first serious step in life.” ~Oscar Wilde~

So fitting…  Over the weekend, our 15 year old son was asking how to tie a cool looking knot for this necktie.  The reason behind this was because of having to attend the Academic Decathlon in Phoenix. Although he doesn’t know how to tie a regular tie he did learn how to tie an Eldredge knot.  🙂  He definitely inspired me to look up different ways to knot a tie and here are my top 5 knots.

The Eldredge Knot

Eldredge Tie Knot

The Trinity Knot

Trinity Tie Knot httpwwwsoletopiacom

The Cape Knot

The Cape Knot

The Merovingian (Ediety Knot)

The Merovingian (Ediety Knot)

The Diagonal Knot Tie

Diagonal Knot Tie 1

There are the common knots out there like:

The Windsor Knot

The Windsor Knot

The Half Windsor Knot

The Half Windsor Knot

The Pratt Knot

The Pratt Knot

The Small Knot

The Small Knot

The Four In Hand Knot

The Four In Hand Knor

There are so many more out there…

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Authentic Frontier Gibberish

Daily ReadWork = Love

So you LOVE your job? Really? Given the deadlines, demanding boss, forever changing responsibilities, and quirky co-workers, some days you are probably wondering how in love you really are!  Forbes contributing editor Samanta Ettus has taken 8 popular love quotes and substituted the word “business” for “love.” If you agree with these redesigned quotes, then today you owe your work a box of chocolates!

1. “The hunger for business is much more difficult to remove than the hunger for bread.” – Mother Teresa

2. “Business recognizes no barriers. It jumps hurdles, leaps fences, penetrates walls to arrive at its destination full of hope.” – Maya Angelou

3. “You know you’re in business when you can’t fall asleep because reality is finally better than your dreams.” – Dr. Seuss

4. “Where there is business there is life.” – Mahatma Gandhi

5. “We waste time…

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bridalbizblog

Several weeks ago, ABC’s investigative reporter, Elizabeth Vargas interviewed wedding professionals from around the country on 20/20.  From the comments since, the ‘wedding industry’ as a whole’ did not feel that the report was by any way true and did not showcase the true essence of the hard work that is done to create a ‘dream wedding.’

“Watching the negative press and the discussions that have ensued since the report–has been very ‘eye-opening,’ and interesting,” said Chris Evans, of Evans Sales Solutions, (who was also interviewed to showcase his ‘Bridal Business Boot Camps,’ ) said,  “I think the easiest way to overcome bad publicity is to flood the internet with good publicity.  Anyone who has been in the wedding industry-for any length of time, knows that there is thousands of wedding professionals–doing GOOD  every day!”

The new website and blog ‘Wedding Confidential,’ (named after the show on 20/20,) …

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Why Bridal Business Boot Camp?

Why Bridal Business Boot Camp?

When we worked out (strength and body conditioning) in 2006, we found it inspiring to work with ‘Extreme Boot Camp!’  (see picture)  Starting at 6 am -we ran, jumped, stretched and hit goals daily…sounds like a great way to ‘grow wedding business!’    Click Here to Find a Bridal Business Boot Camp near you!

Excellent ideas to grow your wedding business!

FB Displays & Designs' Blog

Over the past few years, smartphones and tablets have become an integral part of everyday life. Since mobile devices are portable and can access a great deal of information within seconds, they are a natural fit for use in the trade show environment. Here are some tips for using mobile technology to your advantage at a trade show.

  • Include a highly visible QR Code on your display. The QR code should take users to a landing page that is optimized for mobile devices. The landing page can be your company’s homepage, a contest entry form, a lead qualification form, etc.
  • Use an app to collect leads. There are several apps that make lead retrieval very simple, such as iLeads and DUB, that allow you to scan a business card and enter the contact information into either your phone contacts or a database. Using a lead retrieval app will save you…

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ScottishDJ's Blog

A recent 20/20 Wedding Confidential piece on wedding vendors, including DJs, seemed to paint a pretty damning picture of the industry. Rebuttals from wedding figures more famous than me have answered these better than I ever could. However, one question comes up time and again – “What makes for a GREAT DJ?”

Jen DeKoven

Back in 2010, I did a piece touching a little on this question, so it needs revisiting. I feel strongly that there are several elements that good companies have, which less reputable ones fall down on. The key to all of these is DO YOUR RESEARCH.

  • Decide what you mean by “Great DJ”. Does that relate to their interactivity, to their musical knowledge, to their customer service, or simply that they are affordable? Know going in what that word means TO YOU.
  • Read reviews. Wedding Wire, The Knot, etc. Check out the next post for how…

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pollysentrick

I have compiled six powerful lessons that our team has recently gleaned from Benjamin Franklin and are applying to our online engagement strategy. Yep, that’s right! The Benjamin Franklin– Father of Electricity, inventor, ambassador, efficiency enthusiast and really cool guy. Oh alright! His face is on the one hundred dollar bill and it’s “all about the Benjamins”. Whatever.  Here’s what we’ve learned.

1.  It’s never too late to start something new with conviction and courage.

At 42, Franklin retired from the printing press business and pursued science wholeheartedly. Sure, it was the Age of Enlightenment, but Franklin stepped into uncharted territories with no formal training or experience. His pursuit was driven by a passion to learn. Our brand is being built on the foundation of our collective experiences across the industries of marketing, web development and consumer engagement, but we are distinguished only by a commitment to constantly learn as we go…

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