Supporting the Bridal Business Industry

Posts tagged ‘training’

Bridal & Event Professionals Academy (BEPA)

fMRLiGdJgV-1uFvG9O426yERpdAt4NAsx7rq2h3r7cYAs a ‘Event or Wedding Planner’ you have the opportunity to learn how to increase sales & gain referrals from top wedding professionals, get hands on advice from Sales & Marketing Pros at the upcoming training event in your area! In the evening, you have another opportunity to network with others in the industry, (while sipping on a glass of champagne,) at the incredible exhibitor area of top wedding professionals. Best of all, you can apply for a ‘COMPLIMENTARY invitation, CLICK HERE!

Top Education: When you attend the Bridal & Event Professionals Academy, you’ll be able to sharpen your skills in the sessions with Wedding & Event Business Expert-Chris Evans and other professionals, so your ‘time investment’ may be the best one you’ll make in 2013!

Exhibit or Sponsor the BEPA: Showcase your business to the attendees, network and set up ‘partnerships,’ to grow your business-in the evening networking session! The Bridal & Event Professionals Academy will occur in multiple locations drawing attendees, exhibitors and sponsors from each location. This investment in this special event, will offer your company a unique way to connect with top wedding & event planners/coordinators from the host city, state and region. Several bonuses are available when you exhibit or sponsor these events: 1) Seating in the training (valued at $350) 2) Advertising/Marketing Opportunities 3) Exhibition (Relationship building with other wedding professionals) Click here for more information on becoming a Exhibitor or Sponsor today!

Today’s wedding professional has to be a business pro, an IT technician, hand-holder and historian, traditionalist and trendsetter, all in one. No other profession requires the discipline and finesse that the bridal professional must demonstrate on a daily basis. Emotions and expectations run high. Everyone must work together to pull off this one-day event that will be remembered for a lifetime. Follow the Bridal Biz Daily (blog) which keeps you up to date on the latest trends in industry training, fashion and business practices. We bring you tips and techniques, news and trends in an easy-to-read format.

Bridal & Event Professionals Academy 2013 (BEPA) 

CLICK HERE FOR INFO!

  • Los Angeles, CA – Sept. 23
  • Bay Area, CA – Oct. 7
  • Boston, MA – Oct. 14
  • Philadelphia, PA – Oct. 16
  • Atlanta, GA – Oct 21
  • Orlando, FL – Oct. 23
  • Houston, TX – Oct. 28
  • Fort Worth, TX – Nov. 4,
  • Denver, CO – Nov. 6
  • Miami, FL – Nov. 13

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Nationally Known Wedding Business Speaker Comes To Sacramento

Are you looking to get EDUCATION so that you book more visits, make more sales and are thrilled to be part of the Wedding Industry? Nationally known Speaker & Business Trainer, Chris Evans, will be highlighted in Sacramento on February 18 to Inform, Inspire and Empower those in the wedding industry!

Those that come walk away with an “I can do this” attitude!   As a LEADER in the wedding business, Chris has literally taught thousands of wedding professionals to grow their business and educates wedding professionals in sales, marketing and empowers them to move their business forward.

While Chris Evans speaks on a number of wedding business related topics, the sales industry is his background and his strongest suit. He worked his way up from a fledgling salesman to producer of one of the largest bridal shows in the country – he did this within four years and by the age of 29.  He provides a high energy style, yet with solid- practical, real life-sales information.  Chris speaks with authority, credibility and experience from his 3 books and wedding professional products!

Extraordinary companies make bold decisions and take action!

Join Chris at one or more of the following Bridal Business Boot Camps:

February 11: Buffalo, New York -Hilton Garden Inn

February 18: Sacramento, California -Courtyard Sacramento

February 25: Seattle, Washington -Airport Marriott

….or sign up for the NEW Webinars in the luxury of your own office: EvansSalesSolutions.com or call 805-322-4446

Evans Sales Solutions is an outsourced bridal business concierge that operates to support those in the wedding industry with products, live events, webinars, marketing techniques & business development training.  As a solutions-based and results-driven concierge we work hard to help you grow your business in this virtual world!  EvansSalesSolutions.comSAC_Promo_Sheet

Evans Sales Solutions & Tuxedo Junction Partner on ‘The Perfect Match’

Evans Sales Solutions, LLC, a National leader in wedding & bridal business promotion, is pleased to announce the partnering with Tuxedo Junction, Inc. showcasing the ‘Perfect Match,’ when planning your event

Tuxedo Junction ~Perfect Match Formalwear

Tuxedo Junction ~Perfect Match Formalwear

When your occasion demands something beyond the ordinary, ‘your perfect match,’ can be found at Tuxedo Junction, with locations across the country.  Tuxedo Junction is comprised of top named Tuxedos and Formalwear ready to make your event perfect in every way.  The team at Tuxedo Junction prides themselves on top customer service, wedding planning services, event support and most of all ‘step by step’ Formalwear customization…

ready to help you create the event of your dreams.

Evans Sales Solutions will serve as a partner in promoting Tuxedo Junction, Inc., who answers the call of the best dressed men across America.  The team of Evans Sales Solutions owned & operated by Chris & Rebekah Evans, bring experience from an extensive 30-year background in the wedding industry with business, marketing, trade show promotion, with an added plus-stemming from the ‘chamber of commerce field.’  In this new role as the ‘Bridal Marketing Concierge,’ for Tuxedo Junction, Inc., the Evans Sales Solutions team will identify market needs and support the outreach for this top Tuxedo & Formalwear Company.

“I couldn’t be more pleased with this announcement,” says Nancy MacDonald, Marketing Manager, Tuxedo Junction, “Chris Evans & his team, bring a wealth of knowledge and experience in the wedding industry,” said MacDonald.  “Their experience added to their marketing & sales knowledge, will support the efforts of Tuxedo Junction’s mission to serve the needs of a bride & groom planning their wedding or those getting ready for an event of the season.”

Evans, author, top wedding industry speaker & sales business trainer, produces the Nationally known ‘Bridal Business Boot Camps’ live workshops which Inform, Inspire, and Empower those in the wedding industry to think differently about their work, and to walk away with an “I can do this” attitude!  As a leader in the wedding business, Chris has literally taught thousands of wedding professionals to grow their business and improve their results while entertaining them in the process.  Rebekah Evans brings business savvy to the team as former President/CEO of the Malibu Chamber of Commerce and more.  Serving the community, she implemented ‘hands-on’ business growth for those in the hospitality, business services, tourism and the wedding industries.

Evans Sales Solutions, LLC is best known for their wedding industry and business growth training products and is a California corporation.  For more information on Evans Sales Solutions, LLC or Bridal Marketing Concierge and the full line of wedding industry professional support, please visit www.EvansSalesSolutions.com or call 805-322-4446.

Something Old, Something New, Something Borrowed….

and Something Blue. 

In the wedding business this saying comes from the Victorian Era….but I’ve adapted it for 2013 AND for the professional in the Wedding Business!trumpet-mermaid Wedding Dress

Something Old.…what’s working for you right now that has been around for a long time?  Face to face visits!  I realize that it’s extremely easy to stop having those visits with our customers, however, one of the top wants of a bride and groom planning their wedding is…..a relationship.   Let’s look back: remember when the phone call was easier than setting up a time to meet face to face?  How about when the FAX machine was easier to contact the brides than a phone call…..then it moved to ‘the internet and emailing,’ and now it’s social media (Facebook, Twitter, Tumblr, LinkedIn).  However, the BEST OLD something….to close an actual sale, is to meet with your clients again!

Something New….let me hook you into some ideas that are WORKING!  Have you checked out: WedVu.com to create easy videos that help you in your rankings on line, plus are great advertisements for your company?  How about using PRWeb.com to get your press releases out in the community or PRnewswire.com?  At Evans Sales Solutions, we just started working with a company that helps you create an entire email follow up and follow through system–that will blow your mind!  We’d be happy to share it with you when you contact us for more information!  Email me: Chrisevansint@me.com (and ask for the f/u & f/through system)

Something Borrowed.…OK, this make sense to ‘borrow’ from the huge amount of ‘business background’ that our team brings to you.  Have you read the book, ‘How to Double Your Wedding Business in 12 Months?’  or have you attended a ‘Bridal Business Boot Camp,’ that gives you education to grow your wedding business?  Have you signed up for the FREE newsletter, video or ebook to grow your company through our website?  Do it now….www.EvansSalesSolutions.com  (Register today!)

and Something BLUE.….how about the Ocean?  It’s incredible in Atlantic City!   You are invited to participate in the Bridal Business Academy in May 2013–where you’ll hear from experts in the field of business and the wedding industry!  Sign up early for the discount!  Click here for more information and registration: Bridal Business Academy
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Bridal Business Academy Comes To Southern California

The Bridal Business Academy is an intensive course in bridal business management, where wedding industry entrepreneurs gain hands-on familiarity with the fundamental skills needed in a successful business from the novice to the experienced.
The Bridal Business Academy features an intensive education program designed to strengthen the business acumen of wedding industry leaders. The workshop is designed for owners, managers, staff leaders and those looking to advance their wedding business.  Attendees range from the novice to the experienced as the Academy provides a strong foundation for wedding professionals who enjoy perfecting their trade.

Featured Trainer & Business Motivator, Chris Evans -Top Wedding Industry Specialist will be on hand to help you learn how to improve your business and grow your sales.

Additional top bridal business trainers will  teach information which focuses on practical concepts and tools to strengthen leadership capabilities in your wedding business.
Trainers include: Wedding Planner Alice Goetschel of Memorable Occasions, Susan Tellem, Owner of Tellem Worldwide Communications, Nick DiLello, Owner & Operator of the Phoenix Bridal Show and Daryl Bryant, Business Motivator & Owner of Total Entertainment.

As a bonus,  Wedding Coordinators/Planners can get a complimentary registration courtesy of the Sheraton Delfina Hotel.  Discount registrations are available for those in the Wedding Industry wanting to attend!

  • DATE:  December 4, 2012
  • TIME: 11:00-5:00 (Academy) 5:30-7:30 (Soiree’)
  • LOCATION:  Sheraton Delfina, Santa Monica
Call 805-322-4446 to reserve your seat (limited) or email to: Academy@EvansSalesSolutions.com   Go to: www.EvansSalesSolutions.com or www.BridalMarketingConcierge.com

Are you leading or just managing your wedding company?

Leadership is about taking risks and overcoming obstacles.  When Chris Evans, top speaker in the wedding circuit, left the wedding industry as a major bridal show producer, he decided to use his skills and teach wedding merchants ‘how to sell’ through workshops, seminars and more. However, there were a lot of obstacles in his way.  This included a massive brick-and-mortar system of getting the word out to those in the wedding industry via direct mail and advertising costs.  But he left his safe job and founded ‘Evans Sales Solutions, LLC,’ and stepped into the training and speaking circuit, changing the way many in this industry look at ‘sales and marketing.’

What is the key to assessing big decisions and overcoming obstacles that he used?  He didn’t want to waste his ‘God-given talent’ of teaching and then regret not doing it.  He would have regretted not joining the ‘speaking circuit,’ where he has met and trained thousands in the wedding industry to grow their businesses.

He had a clear vision of what he wanted to do, he knew the obstacles involved, set out to overcome them, knowing the whole time that there was a high failure risk.  He didn’t want to be 80 years old and regret what he could have done for this industry.   His theme every morning?  ‘It’s a Bright New Day Filled with Possibilities!’

Will you look back with regret at what could have been in your wedding organization?  Maybe you’ve owned your bridal business for a long time or been in an executive position for a few years, but are you leading or managing?

Leadership is about making the hard choices and living with the outcomes, good or bad.  Managing is more about ‘not doing the hard things-keeping all running smoothly’ thus making sure employees, vendors and customers are all happy.

Sometimes though, the path to a greater success requires you to ‘rock the boat,’ to the point of tipping it over.

The first step is to:  Know where you are going in this industry.   Too many bridal companies start with a ‘passionate idea,’ and then ‘just survive the ride.’  They are not plotting their growth plan; they are doing what they’ve always done, hoping that it’s enough to get by for another day.  If you are a leader, you won’t go for that.

Second step: Make a list of how you are going to make it happen!  List the easy steps, and list the obstacles.  By listing the obstacles, you can then go around them, through them, over them or simply get rid of them.  Most obstacles are going to fall into the category of people, products or the structure you have in place.    Ask yourself: Is this the right management team to get you where you want your company to be? Is your product on the ‘edge’ of what 18-36 year old brides are looking for?  Is your company structured to handle the challenges that lie ahead (yes, they are there) on your path to growth?

This is where leadership comes in.  Do you have the DISCIPLINE (consistency plus perseverance) or SELF CONTROL (the ability in the heat of the moment to take a specific action in the right direction) and COURAGE (Strength of purpose, to do your best and not swerve from your path) to grow your business?

None of these changes are easy.  But that’s the difference between a leader and a manager.  A leader says, ‘we are going a different direction and that means things are going to have to change.’  Your other option is to leave things alone and play it safe.  But get ready, Chris won’t be standing next to you at 80, when you declare, ‘I could have done so much more!!’

Evans Sales Solutions/ Bridal Marketing Concierge, leaders in the wedding industry with support products, business training, sales & marketing techniques to grow your business.  As a solutions-based and results-driven concierge we create opportunities to grow your bridal business sales and increase your profitability.  Reach us by calling: 805-322-4446 or go to:  www.BridalMarketingConcierge.com 

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Bridal Business Boot Camp

Next Bridal Business Boot Camp set for DETROIT -Hilton Garden Inn on August 27! Join other wedding professionals to learn more on growing your business. http://www.EvansSalesSolutions.com

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